Every once in a while I’ll be asked, “What are the best topics to write an eBook about?” And I always have to bite my tongue (before I make three quick answers). And remind myself that it’s a legitimate question asked by someone who really doesn’t know that I can’t give a straight answer to the question. That they are the only one who can answer that question.
So what is the second quick answer? (You can guess the first.)
Whatever your passion is!
Real helpful, huh?
Okay let’s expand on the answer and make it a wee bit more helpful.
The best topic to write an eBook about is the one that most closely meets three criteria. The first criterion is that you are passionate about the topic. The second is that the topic has readers who are also passionate about the topic. Enough so that they are willing to put down good money for information about the topic. And finally the third criterion is that the topic must motivate the reader to purchase.
Sound familiar?
Yup, it’s the same criteria for choosing a niche to open a business in. And for the same reasons.
Ultimately, you need to motivate yourself to write the eBook and you need to motivate the reader to read the eBook.
By choosing a topic that you are passionate about you achieve the first — you motivate yourself to survive the headaches involved.
By choosing a general topic that the reader is passionate about. And a more specific topic that will motivate the reader allows you to achieve the second. Your reader will actually buy and read your eBook.
The second answer is why you are the only one who can truly answer the question.
The third answer is sort of a short cut. If you think of the second question as learning to fish, this is giving you the fish.
Basically, the best topics are health, wealth and relationships.
And no I’m not going to leave it at that. I’ve always had an aversion to handing people smelts. Or picking them up. Or being on the beach when the silly things are running. (In case you grew up landlocked, smelt run in the spring. Those that don’t get caught by the fishermen end up on the beach. The stench is indescribable).
Do you recognize them? No, not the smelt — the best topics. Think Maslow. Physiology, safety, belonging and esteem. Health and wealth are safety. Relationships are belonging.
The whole point is that these are the topics that will motivate your reader. These are the topics that need to be fulfilled before the higher topics can be dealt with (things like esteem, morality and growth).
They are also the topics that we (as a species) are least certain of. And most sensitive to.
Source by Glen Ford
The Best Topics to Write an eBook About